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Majority of owners view pet health as a priority
Dog and vet
NOAH study reveals owner attitudes to healthcare

More than three quarters of pet owners in the UK consider the health of their pet to be as or more important that their own, according to a survey by the National Office of Animal Health (NOAH).

Of the 2,000 UK pet owners to take part in the study, 16 per cent claimed they visited their vet more frequently than their doctor.

Findings revealed that the expertise of practice staff was a top priority for pet owners when it came to choosing a veterinary practice, with 69 per cent of respondents citing this as one of the most important deciding factors.

Close behind, convenience of practice location was significant for 67 per cent of owners, while 38 per cent said cleanliness and modern facilities were one of the top considerations.

A total of 86 per cent of owners cited their vet as one of the most trusted sources for advice on pet healthcare, while 53 per cent also put faith in other pet and animal experts. Finally, 47 per cent of respondants believe pet healthcare websites offer trustworthy advice.

The survey also looked at which factors owners believe are most important for their pet's wellbeing. Providing pets with a safe environment in which to live and sleep was noted by 80 per cent of owners, while 76 per cent felt access to nutritious food and water was one of the most important factors. Finally, 42 per cent saw access to export healthcare as a priority.

The results of the survey have been released as NOAH's "I heart my pet" campaign enters its second year. The campaign was launched to encourage owners to seek expert preventative healthcare advice for their pets.

Commenting on the campaign's newly revamped Pet Health Info website, NOAH chief executive Phil Sketchley said: "The website continues to include a wealth of completely unbranded information on animal healthcare as well as exciting resources for owners, but is now in a fresh new format – much more interactive and designed for use with mobile devices."

See the relaunched website here www.pethealthinfo.org.uk

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RUMA CA&E extends survey deadline

News Story 1
 RUMA CA&E has extended the deadline for its online survey into vaccine availability.

Vets, SQPs, retailers and wholesalers will now have until Friday, 26 September at 5pm to submit their response.

The survey aims to further understanding into the vaccine supply challenges faced by the sector. It will also consider the short and long term impacts of disruption issues.

Insights are anonymous, and will be shared with industry stakeholders and government bodies.

The survey can be accessed here

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News Shorts
Dechra launches checklist for veterinary sustainability

Global animal health specialist Dechra has announced the world's first Veterinary Green Theatre Checklist (VGTC) to help make surgery more sustainable.

Endorsed by leading veterinary organisations, including the BEVA, BVNA and RCVS Knowledge, the checklist is designed to reduce the environmental footprint of veterinary care, while supporting better animal health outcomes.

The checklist was launched at the World Congress of Veterinary Anaesthesia and Analgesia in Paris and will be followed by an internal training and awareness campaign. For more information, visit dechra.com