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National Pet Month launches 2021 campaign
The theme of this year's National Pet Month Campaign is 'Pets and People: Caring for Each Other'.
Event aims to raise vital funds for UK pet welfare charities and organisations.

Veterinary practices are being urged to set up online fundraisers for UK pet charities and rescue centres as part of National Pet Month (April 1-May 3).

As the nation starts to ease out of lockdown, National Pet Month (NPM) aims to celebrate life with pets, highlight the importance of responsible pet ownership and recognise the positive impact of pets on our mental and physical health.

This year's theme is ‘Pets and People: Caring for Each Other’, and practices are being urged to share the hashtags #NationalPetMonth21 or #NPM21 in your social posts, tagging NPM and other relevant organisations.

Previously a registered charity, NPM has been restructured as an educational awareness community for pet lovers. The UK NPM campaign will, however, continue to run from April to May every year.

“This means we can dedicate all our energy to education, which is where our passion and expertise lies,” explained Michael Bellingham, NPM spokesperson and chief executive of the Pet Food Manufacturers’ Association.

“We will continue to spread important messages around responsible pet ownership and how to keep our companion animals happy and healthy all year round. We'll also bring you inspiring and fun pet stories through our social channels and website, plus lots of advice and support from our vet and pet professional colleagues.”

He continues: “Making these changes enables us to encourage our amazing community of pet lovers, to help spread the message on responsible pet ownership and continue to raise vital funds for their favourite UK pet welfare charities and organisations. 

“These are difficult times, and these charities need our support now more than ever.”

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Birmingham Dogs Home makes urgent appeal

News Story 1
 Birmingham Dogs Home has issued an urgent winter appeal as it faces more challenges over the Christmas period.

The rescue centre has seen a dramatic increase in dogs coming into its care, and is currently caring for over 200 dogs. With rising costs and dropping temperatures, the charity is calling for urgent support.

It costs the charity £6,000 per day to continue its work.

Fi Harrison, head of fundraising and communications, said: "It's heart-breaking for our team to see the conditions some dogs arrive in. We really are their last chance and hope of survival."

More information about the appeal can be found here. 

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News Shorts
Avian flu confirmed at premises in Cornwall

A case of highly pathogenic avian influenza H5N1 has been detected in commercial poultry at a premises near Rosudgeon, Cornwall.

All poultry on the infected site will be humanely culled, and a 3km protection zone and 10km surveillance zone have been put in place. Poultry and other captive birds in the 3km protection zone must be housed.

The case is the second avian flu case confirmed in commercial poultry this month. The H5N5 strain was detected in a premises near Hornsea, East Riding of Yorkshire, in early November. Before then, the disease had not been confirmed in captive birds in England since February.

The UK chief veterinary officer has urged bird keepers to remain alert and practise robust biosecurity.

A map of the disease control zones can be found here.