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VPMA 'Likes' Tweeting Vets
VPMA will host a CPD event on using social media to the advantage of practices.

The Veterinary Practice Management Association is running a CPD event on how practice managers can update their marketing strategies and use social media to their advantage.

VPMA's next regional meeting on September 27th will centre on the best use of social media websites, such as Facebook and Twitter, in order to boost practice footfall and owner bonding.

Helen Kingston, the VPMA events organiser, described social media as "the new form of marketing for practices." She added: "We can learn a lot more about using it well and to our advantage."

The guest speaker of the meeting will be David Ross, who works for an online marketing solutions company. He will talk through the process of setting up accounts on Facebook and Twitter and utilising them as online marketing tools.

The meeting is open to all interested practitioners and practice managers and will take place at Oaksey House in Lambourne on 27th September, starting at 2pm.

For more information, contact Ms Kingston directly on 07765 338607. 

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Applications open for MMI research grants

News Story 1
 RCVS' Mind Matters Initiative (MMI) has launched round two of its veterinary mental health research grants.

Researchers have until 11.59pm on Wednesday, 28 May 2025 to apply for a grant for research which reflects MMI's 2025 focus areas.

Only one Impact Grant was awarded last year, and so this year there are two Discovery Grants and one Impact Grants available. Each Discovery Grant is worth £5,000 and the Impact Grant is worth £15,000.

For more information or to apply, email researchgrants@rcvs.org.uk to contact the MMI team.

 

Click here for more...
News Shorts
BBC Radio 4 documentary addresses corporate fees

BBC Radio 4's File on 4 Investigates has released a documentary exploring how corporate-owned veterinary practices may be inflating bills to increase profit.

Released on 15 April, 'What's Happening To Your Vet Bills?' revealed the policies which many corporate groups have in place to increase their profits. This included targets and upgrades which veterinary teams are tasked with meeting on a regular basis.

It also features Anrich Vets, an independently-owned practice based in Wigan. Following the case of Staffordshire terrier Benjy, who is diagnosed with a tumour, the documentary shares how the team were able to offer contextualised care and advice to make the procedure as affordable as possible for his owners.

The documentary can be heard on demand on BBC iPlayer.