Your data on MRCVSonline
The nature of the services provided by Vision Media means that we might obtain certain information about you.
Please read our Data Protection and Privacy Policy for details.

In addition, (with your consent) some parts of our website may store a 'cookie' in your browser for the purposes of
functionality or performance monitoring.
Click here to manage your settings.
If you would like to forward this story on to a friend, simply fill in the form below and click send.

Your friend's email:
Your email:
Your name:
 
 
Send Cancel
New prescription diet launches
Image: Metabolic Advanced Weight Solution, Hill's Pet Nutrition
Metabolic Advanced Weight Solution arrives

Following its announcement at the recent BSAVA Congress, a new prescription diet tackling pet obesity has been launched by Hills Pet Nutrition.

Pet obesity has been a source of ongoing concern, highlighted by the recent PDSA PAW Report, which found that 18 million UK pets are facing premature deaths due to unsuitable diets.

According to Hill's, the new Prescription Diet Metabolic Advanced Weight Solution works with the unique energy expenditure of each pet, to support not only weight loss but also weight maintenance. This is a departure from traditional dietetic weight loss foods that rely on calorie restriction.

Trials of the new diet reportedly found that 88 per cent of pets lost weight, even when their normal feeding patterns were not changed.

According to the company, the synergistic blend of natural ingredients in the new food increase the pet's ability to burn fat. The diet is also suitable for long-term feeding, and available in dry and wet formulations.

Visit the Hill's Pet Nutrition website for more information.

Become a member or log in to add this story to your CPD history

Birmingham Dogs Home makes urgent appeal

News Story 1
 Birmingham Dogs Home has issued an urgent winter appeal as it faces more challenges over the Christmas period.

The rescue centre has seen a dramatic increase in dogs coming into its care, and is currently caring for over 200 dogs. With rising costs and dropping temperatures, the charity is calling for urgent support.

It costs the charity £6,000 per day to continue its work.

Fi Harrison, head of fundraising and communications, said: "It's heart-breaking for our team to see the conditions some dogs arrive in. We really are their last chance and hope of survival."

More information about the appeal can be found here

Click here for more...
News Shorts
Avian flu confirmed at premises in Cornwall

A case of highly pathogenic avian influenza H5N1 has been detected in commercial poultry at a premises near Rosudgeon, Cornwall.

All poultry on the infected site will be humanely culled, and a 3km protection zone and 10km surveillance zone have been put in place. Poultry and other captive birds in the 3km protection zone must be housed.

The case is the second avian flu case confirmed in commercial poultry this month. The H5N5 strain was detected in a premises near Hornsea, East Riding of Yorkshire, in early November. Before then, the disease had not been confirmed in captive birds in England since February.

The UK chief veterinary officer has urged bird keepers to remain alert and practise robust biosecurity.

A map of the disease control zones can be found here.